“Tam ban d6 dan duéng cho cac nha quan tri thé ky XXI” - Financial Times WMA NAAN 2065364321 TUON ory CUA (0107. iiadl 4 BELL eee UmeE Priced aide care sea iets oS ~ ten a me ft“ King bron. S20, oe TUONG LAI CUA QUAN TRI EERE SOOM ORES: THE FUTRE OF MANAGEMENT Original work copyright © 2007 Gary Hamel Published by arrangement with Harvard Business Press TUONG LAI CUA QUAN TRI Ban quyén tiéng Viét © 2010 Céng ty Sach Alpha Cuén sach dugc xuat ban theo hop déng chuyén nhuong ban quyén gitra Harvard Business Press va Cong ty Sach Alpha. Khong phan nao trong xuat ban pham nay dugc phép sao chép hay phat hanh dui bat ky hinh thirc hoac phuong tién nao ma khong cé sy cho phép trudc bang van ban cia Cong ty Sach Alpha.
Bia: Tran Van Phuong Bién tap vién Alpha Books: Tran My Hoa & Dao Qué Anh Lién hé vé dich vy ban quyén sach & van héa pham: Email: copyright@alphabooks.vn Lién hé hop tac vé ban thao hoac nhan cac ban dich: Email: publication@alphabooks.vn TUONG LAI cis CLL QUAN TRI AMA LAA ALE AE AME BAA ADL LIDDELL ALLL ALA ALI LAA SALE IIR Gary Hamel Cung Bill Breen Hoang Anh, Phuong Lan a/ch NHA XUAT BAN DAI HOC KINH TE QUOC DAN aan IARERREialeieReenea o DGi tac xuat ban AmericanAjirlines’ aoe business iness’ ITD | Bao tre’théngtin Se | | tfamnct ©SURCAY DoanhNhan | | | ieee ee ech ee Lo! GIG! THIEU Co mot diéu kha bat ngo 1a quan tri hién dai dugc xay dung xung quanh cac nguyén tac co ban nhu chuan hoa, chuyén mon hoa, hé théng cap bac, muc tiéu d6éng nhat, lap ké hoach, kiém soat. va nhimg nguyén tac nay da dugc dua ra tir thap nién dau thé ky XX boi mot nhom nho nhitng nha quan tri tién phong thoi bay gid nhu Henry Fayol, Lyndall Urwick, Luther Gullick va Max Weber. Trong khi cac nganh khoa hoc khac tién b6 vugt bat thi khoa hoc quan tri lai khong co nhiéu thay d6i trong hon 100 nam qua! Nhu vay, quan tri doanh nghiép hién dai cd gi bat 6n khong? Ching ta hay cung tham khao két qua cua mot cudc khao sat. Nam 2005, cong ty tu van Towers Perrin thuc hién mot cudc khao sat d6i vGi 86.000 nhan vién lam viéc trong cac cong ty ]dn va vita tai 16 quéc gia.
Ho da str dung cac yéu t6 dé do ludng mttc do gan b6 vi cong viéc cua cac nhan vién. Nhtng nguodi tham gia dugc hoi vé mirc dé dong tinh vGi cac tuyén b6 sau: e T6i that su quan tam dén tuong lai t6 chttc cia t0i. e TOi tu hao khi n6i v6i mgi ngudi rang t6i lam viéc cho td chic cua t6i. e C6ng viéc cua tdi mang lai cho t6i cam giac vé thanh qua ca nhan.
e TOi sé giGi thiéu vdi ban be rang td chitc cua tdi la mot mdi trudng lam viéc tuyét voi. e 76 chit cia tdi tao cam hitng cho tdi thuc hién céng viéc tot nhat co thé. e TOi hiéu rd dong gop cua don vi/bdo phan minh vao thanh cong cua t6 chife nhu thé nao. ae TUONG LAI CUA QUAN TRI e TOi hiéu r6 vai tro cla t6i trong t6 chirc lién quan thé nao vdi cdc muc dich, muc tiéu va phuong hudéng chung cua to chic.
e TOi san sang doc hét no luc dé gitp to chic thanh cong. e Ban than téi cd dong co ca nhan dé gitp to chttc cua toi thanh cong. Sau khi nghién cttu, Towers Perrin di dén két luan: “Da sd’ cac nhan vién 6 tat ca cdc cap trong mot té chitc chua dat téi mirc gan bé hodn todn vdi céng viéc cua minh.” Theo nghién cttu nay, chi 14% nhan vién trén khap thé gidi 1a gan bo tha thiét vdi cong viéc, trong khi 24% khdng gan bo, sé con Jai nam trong nhom “gan bo vita phai”. Noi cach khac, gan 85% nhtng nguoi di lam trén khap thé gidi — tt’ Montreal toi Munich, tt Pittsburgh tdi Paris, va tiv Dublin tdi Delhi — déu lam viéc du¢i kha nang cua minh.
Day la mot su lang phi nang luc con nguoéi dang ho then! Va vi vay, cing dé hiéu khi hién nay, nhu cau tai co cau lai doanh nghiép hay thay doi phuong thie quan tri doanh nghiép dang tro nén rat cap thiét. Bén canh do, ching ta lai co mot vi du khac. Trong lich str phat trién cua minh, General Electric (GE) thuong ty dat ra cau hoi “Dau la thach thie quan ly mdi ma néu nam ving, chung ta co thé gianh dugc mot lgi thé dac biét?”. Tap doan thudng dat ra nhitg cau hoi moi dé giai quyét: Lam thé nao ching ta co thé dua quan tri trd thanh mot mon khoa hoc? Lam thé nao ching ta cd thé dao tao ra nhting nha lanh dao xuat sac? Lam thé nao co thé tang gia tri cho hang loat doanh nghiép khac nhau? Lam thé nao chiing ta co thé xay dung mot td chirc phi bién gidi? Lam thé nao ching ta cO thé xay dung mot cong ty khong 16? Moi khi GE tim ra cau tra Idi cho nhitng cau hoi trén, tap doan nay thudng vuot lén dan dau.
Nhu vay, viéc di tién phong trong déi méi quan tri cé mét vai tro hét sic quan trong d6di véi su phat trién cua doanh nghiép. Chung ta cd nhitng thach thie lén nhat ma cac cng ty phai duong dau trong thé ky XXI la: 1. Day manh toc dd d6di mdi chién luge trong cac t6 chite 2. Tién hanh d6i mdi trong cdng viéc cua mgi ngudi, moi ngay 3.
Tao ra m6i trudng lam viéc hap dan gitp nhan vién thé hién hét cac kha nang Voi nhitng thach thifc nay, nha quan tri cing phai thay doi dé thich tng. O thé ky XXI, nha quan tri phai hoc c4ch gan két nhimg no luc cua hang nghin ca nhan voi nhau ma khong tao nén mot hé thong cap bac “quan liéu”; kiém soat chat ché chi phi ma khong kim ham kha nang sang tao cua con ngudi; va xay dung nén cac to chttc ma trong dé tinh ky luat va quyén tu do khong loai trir]an nhau. Cuén sach Tiong lai cia quan tri cha hai tac gia Gary Hamel va Bill Breen 14 cu6n sdch hitu ich cho nhimg nha quan tri muén xay dung cho minh mot t6 chic hoan toan nhan van va san sang cho don nhiing co héi dac biét phia truGc. Do la nhiing nha quan tri 2.0 voi tinh than d6i méi, san sang kham pha va thach thie cac quan niém quan tri truyén thong da ton tai tai tr lau gay can trd tu duy sang tao; tim kiém cdc nguyén tac quan ly mdi co ste manh khai md va nhiing dic két rit ra tiv cdc hoat d6ng thuc tién cua nhitng ke “léch chuan xuat sac” — cac to chttc cé hoat d6ng quan ly lap di nhung hiéu qua! T6i that su rat ra cho minh dugc nhiéu diéu ttr cudn sach nay, dac biét 14 m6 hinh quan ly mang ludi, tao diéu kién va co hdi cho nhan vién phat huy hét nang luc, sé trudng cua minh.
TOi xin tran trong gidi thiéu cu6n sach nay dén ban doc va tin rang, day 1a m6t cudn sach co gia tri danh cho nhitng ai mu6n tré thanh nha quan tri 2. NGUYEN TUAN QUYNH Pho t6ng giam d6c Cong ty PNJ Pho chu tich H6i Doanh nhan tre TP. HCM LOJ-GUGE THIEU t.scacltsiscs- cad et onaraste2h ness stn es ee eae ie eet el 5 LOL NOL DAU csc Ses 5 eh a ct asa cet 9 PHAN I:TAI SAO DOL MGI QUAN TRI LAI QUAN TRONG.escovascsnsntnsesssnsntneeseeneve 15 CHUONG 1: Ngay tan thé cla Quan tri?.sssssssessscccssssssssnessesccccsssnnsesss 16 CHUONG 23h oi thécuGi.cting cee cot tte ta Ae tone ee 40 CHUONG 3: Chuang trinh cho dOi MG QUAN tHi.sssssssssessessesessssssssssee 67 PHAN II: DOl MGI QUAN TRIFTRONG HANH DONG 21 suctn.thane tee a 114 CHUONG 4:Tao nén mot cong dong chung MUC GICH .sseeesccceonseeee 115 CHUONG 5: Xay dung mot ché d6 dan chil d6i MGI. eeseeeeeeeeeseeee 136 CHUONG 6: Tap trung vao uu thé phat trién.ceeseccccssssssseeceeseeeeeees 165 PHAN Ill: HINH DUNG TUGNG LAI CUA QUAN TRI.csssssssscccscssssecccerssssseesesnssseee 198 CHUONG 7: Theat Khai suitrol bubCAC.cae in eeeeee 199 CHUONG 8: Di theo nhitng nguyén tac MOI .ssssesssccccessssseseeesesessneee 234 CHUGNG 9! Hoc hal ti sul BaU GUY 1AC c.
nirssncckessacrvaushecaeeberreeconnes 293 PHAN 4: TAO DUNG TUONG LAI QUAN TRI .assssssssscsssseccsssssseceseseecsnsseecrensseesnen 337 CHUONG 10: Tré thanh nha d6i MGI QUAN tri.ssssssssssssssssssssssssesssss 338 CHUONG 11:-Dao tao quan tr200sCn. 0 ee ee ee 380 Loi NO! DAU ao dém Noel nam 1968, Apollo 8 tro thanh vat thé nhan tao dau tién bay theo quy dao mat trang. Khi con tau dang trén hanh trinh tro vé trai dat, con trai cua nhan vién kiém soat mat dat hdi cha minh: “Ai dang 1ai chiéc phi thuyén vay cha?”. Cau hoi nay duoc truyén dén phi hanh doan trén tau va phi hanh gia Bill Anders tra loi: “Chu nghi 6ng Isaac Newton la nguwoi lai chinh, cau bé a”.
Gidng nhu cau bé to mo dé, t6i muén dua ra mét cau hoi cho cac ban: Ai dang quan ly cong ty cua ban? Co thé ban sé tra loi ngay: “gidm d6c diéu hanh” hoac “nhom quan ly” hay “tat ca ching tdi — nhirng nha quan ly cap trung”. Cau tra loi cua ban dung nhung chua phan anh toan bo su thuc. Xét trén dién rdng, chinh ngay luc nay day, cong ty cua ban dang duoc quan ly boi mét nhom cac nha ly thuyét va thuc hanh da mat ttr lau, ho la nhitng nguoi da lap ra cac quy dinh va quy woc cho nganh quan tri “hién dai” trong nhtrng nam dau thé ky XX. Chi du cua ho, van con du am qua nhiéu thap ky, da v6 hinh dinh hinh cach thttc c6ng ty ban phan bé £9: TUONG LAI CUA QUAN TRI tai nguyén, lap ngan sach, phan bo quyén luc, khen thuong nhan vién va ra quyét dinh.
Nhitng ngwoi sang lap nay co sic anh huong sau rong dén mtrc cOng nghé quan tri cua cac cong ty chi khac nhau chut it. Hau hét cac cong ty déu cd hé thong cap bac quan ly tuong doi gidng nhau (m6t hé thong bao gdm cac pho chu tich diéu hanh, pho chu tich diéu hanh cap cao va pho cht tich). Cac céng ty nay cé hé thong kiém soat, chinh sd4ch nhan su va phuong thtrc lap ké hoach gidng nhau va déu dua vao cau truc bao cao va hé thong danh gia mang tinh doi sanh. Do la ly do tai sao mot giam déc diéu hanh co thé nhay viéc tir m6t cong ty sang mot cong ty khac rat dé dang - don bay va thang chia dO cua nganh quan tri trong moi b6 may doanh nghiép déu it nhiéu gidng nhau.