Nghiên cứu về văn hóa tổ chức và hành vi công dân tổ chức trong ngành dịch vụ

Chuyên ngành

Master Of Business

Người đăng

Ẩn danh

Thể loại

Luận văn

2012

82
0
0

Phí lưu trữ

30 Point

Mục lục chi tiết

ACKNOWLEDGEMENTS

ABSTRACT

TABLE OF CONTENTS

LIST OF TABLES

LIST OF FIGURES

1. CHAPTER I: INTRODUCTION

1.1. SCOPE OF THE STUDY

2. CHAPTER II: LITERATURE REVIEW

2.1. ORGANIZATIONAL CITIZENSHIP BEHAVIOR (OCB)

2.1.1. Definition of Organizational citizenship behavior (OCB)

2.1.2. The roots of OCB within organizational theory

2.1.3. The development of the concept of OCB

2.1.4. Antecedents and Consequences of OCB

2.2. Definition and the importance of organizational culture

2.3. Levels of organizational culture

2.4. Dimensions and types of organizational culture

3. CHAPTER III: RESEARCH METHODOLOGY

3.1. CONSTRUCT MEASUREMENT AND QUESTIONNAIRE

3.2. DATA COLLECTION AND SAMPLING

4. CHAPTER IV: DATA ANALYSIS

4.3. CHECK THE RELIABILITY OF MEASUREMENT SCALE BY CRONBACH’S ALPHA

4.4. CONFIRMATORY FACTOR ANALYSIS (CFA)

4.5. STRUCTURAL EQUATION MODEL ANALYSIS

4.5.1. Estimate the casual relationship between OC and OCB

4.5.2. Measure the impact of each dimension of OC on OCB

5. CHAPTER V: DISCUSSION, IMPLICATION, LIMITATION AND SUGGESTION FOR FUTURE RESEARCH

5.1. DISCUSSION AND IMPLICATION

5.2. CONTRIBUTION, LIMITATION AND SUGGESTIONS FOR FURTHER RESEARCH

5.2.1. Contribution of the study

5.2.2. Limitations and further research directions

REFERENCES

APPENDICES

Appendix A. Questionnaire

Appendix B. Regression Weights and Standardized Regression Weights of Model (Standardized Estimates)

LIST OF TABLES

LIST OF FIGURES