ALAGAPPA UNIVERSITY [Accredited with ‘A+’ Grade by NAAC (CGPA:3.64) in the Third Cycle and Graded as Category–I University by MHRD-UGC] (A State University Established by the Government of Tamil Nadu) KARAIKUDI – 630 003 Under Graduate I - Semester 11B COMMUNICATION SKILLS-I (PART-I) Reviewer Assistant Professor of English, Dr. Baskaran Department of Education, Directorate of Distance Education, Alagappa University, Karaikudi Authors: Dr Anjanee Sethi, Assistant Professor, MDI Gurugram Prof. (Dr) Bhavana Adhikari, Deputy Dean Academics, Amity University, Gurugram Units (1. Madhukar, Retired General Manager, Incharge of Business Communication and Public Relations Canara Bank, Bengaluru & Former Chief Economist, Indian Banks’ Association, Mumbai Units (1.2) Deb Dulal Haldar, Assistant Professor, Department of English, Kirori Mal College, University of Delhi, Delhi Units (4.
Joita Dhar Rakshit, Assistant Professor in Acharya Narendra Dev College, University of Delhi Units (6. Shuchi Agrawal, Sr. Lecturer, English and Business Communication, Amity University, Noida Unit (7.2) Vikas® Publishing House: Units (1.8) "The copyright shall be vested with Alagappa University" All rights reserved. No part of this publication which is material protected by this copyright notice may be reproduced or transmitted or utilized or stored in any form or by any means now known or hereinafter invented, electronic, digital or mechanical, including photocopying, scanning, recording or by any information storage or retrieval system, without prior written permission from the Alagappa University, Karaikudi, Tamil Nadu.
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Office: 7361, Ravindra Mansion, Ram Nagar, New Delhi 110 055 Website: www.com Email: helpline@vikaspublishing.com Work Order No. AU/DDE/DE1-238/Preparation and Printing of Course Materials/2018 Dated 30.2018 Copies - 500 SYLLABI-BOOK MAPPING TABLE Communication Skills-I BLOCK I: COMMUNICATION :AN INTRODUCTION Unit 1: Communication: An Overview Unit - I: Communication - Meaning - Types- Importance (Pages 2-20) Unit - II: Barriers to Effective Communication - Principles - Principles of Unit 2: Making Communication Effective Effective Communication (Pages 21-34) BLOCK II: ORAL COMMUNICATION Unit 3: Oral Communication Unit - III: Oral Communication - Meaning - Importance- Forms of Oral (Pages 35-46) Communication Unit 4: Intonation Unit - IV: Intonation -Meaning Function- Types Preparation of Speech- (Pages 47-62) Steps Involved Unit 5: Principles of Effective Oral Unit - V: Principles of Effective Oral Communication Communication (Pages 63-74) BLOCK III: WRITTEN COMMUNICATION Unit 6: Written Communication: Unit - VI: Written Communication - Meaning -Steps - Importance- An Overview Advantages Use of words and Phrases (Pages 75-114) Unit - VII: Sentence - Meaning -Sentence formation- Characteristics of Unit 7: Sentence Construction an Effective Sentence (Pages 115-136) Unit - VIII: Paragraph Writing -Essay Writing -Steps Involved -Outline- Unit 8: Paragraph Writing Layout -Contents- Drafting-Correction- Final Draft (Pages 137-152) BLOCK IV: OFFICIAL COMMUNICATION Unit - IX: Application for Employment and Curriculum Vitae -Steps involved Unit 9: Application for Employment and Unit - X: Non -Verbal Communication - Meaning -Types -Body Language Curriculum Vitae Postures-Gestures -Facial Expressions -Eye Contact (Pages 153-176) Unit - XI: Report Writing -Report -Types of Reports -Format of a Report Unit 10: Non-Verbal Communication Unit - XII: Essentials of a Good Report -Preparation of Report-Procedure (Pages 177-189) Involved Unit 11: Report Writing-I Unit - XIII: Meetings-Purpose of the Meeting - Procedure (Pages 190-198) Unit - XIV: Group Discussion -Quality of Content-Participation -Logical Unit 12: Report Writing-II Presentation- Behavioural Skills (Pages 199-206) Unit 13: Meetings (Pages 207-224) Unit 14: Group Discussion (Pages 225-240) CONTENTS INTRODUCTION BLOCK I: COMMUNICATION : AN INTRODUCTION UNIT 1 COMMUNICATION: AN OVERVIEW 1-20 1.2 Meaning of Communication 1.3 Types of Communication 1.4 Importance of Communication 1.5 Need, Evolution Process and Methods of Communication 1.6 Answer to Check Your Progress Questions 1.9 Self Assessment Questions and Exercises 1.10 Further Readings UNIT 2 MAKING COMMUNICATION EFFECTIVE 21-34 2.2 Barriers to Effective Communication 2.3 Principles of Effective Communication 2.1 Factors Affecting Communication 2.4 Answer to Check Your Progress Questions 2.7 Self Assessment Questions and Exercises 2.8 Further Readings BLOCK II: ORAL COMMUNICATION UNIT 3 ORAL COMMUNICATION 35-46 3.2 Oral Communication: Meaning and Importance 3.1 Importance of Oral Communication 3.3 Forms of Oral Communication 3.3 Seminars, Workshops and Symposia 3.4 Answer to Check Your Progress Questions 3.7 Self Assessment Questions and Exercises 3.8 Further Readings UNIT 4 INTONATION 47-62 4.2 Meaning, Function and Types of Intonation 4.3 Types of Speeches 4.1 Preparation of Speech 4.4 Answer to Check Your Progress Questions 4.7 Self Assessment Questions and Exercises 4.8 Further Readings UNIT 5 PRINCIPLES OF EFFECTIVE ORAL COMMUNICATION 63-74 5.2 Principles of Effective Oral Communication 5.3 Ten Commandments of Good Speaking 5.4 Answer to Check Your Progress Questions 5.7 Self Assessment Questions and Exercises 5.8 Further Readings BLOCK III: WRITTEN COMMUNICATION UNIT 6 WRITTEN COMMUNICATION: AN OVERVIEW 75-114 6.2 Written Communication: Meaning and Steps 6.3 Written Communication: Importance and Advantages 6.4 Use of words and phrases 6.1 Use of phrases 6.5 Answer to Check Your Progress Questions 6.8 Self Assessment Questions and Exercises 6.9 Further Readings UNIT 7 SENTENCE CONSTRUCTION 115-136 7.1 Types of Sentences 7.3 Characteristics of an Effective Sentence 7.4 Answer to Check Your Progress Questions 7.7 Self Assessment Questions and Exercises 7.8 Further Readings UNIT 8 PARAGRAPH WRITING 137-152 8.3 An Introduction to Essay Writing 8.1 Essay writing: Steps Involved 8.4 Answer to Check Your Progress Questions 8.7 Self Assessment Questions and Exercises 8.8 Further Readings BLOCK IV: OFFICIAL COMMUNICATION UNIT 9 APPLICATION FOR EMPLOYMENT AND CURRICULUM VITAE 153-176 9.2 Sending an application for Employment 9.3 Steps involved in preparing Curriculum Vitae 9.1 Types of Resumes 9.4 Answer to Check Your Progress Questions 9.7 Self Assessment Questions and Exercises 9.8 Further Readings UNIT 10 NON-VERBAL COMMUNICATION 177-189 10.3 Non-Verbal Communication: Types 10.1 Body language-Facial expressions and Eye contact 10.2 Postures and Gestures 10.3 Attire, Appearances and Handshake 10.4 Answer to Check Your Progress Questions 10.7 Self Assessment Questions and Exercises 10.8 Further Readings UNIT 11 REPORT WRITING-I 190-198 11.2 An Introduction to Report 11.3 Types of Report 11.1 Format of a Report 11.4 Answer to Check Your Progress Questions 11.7 Self Assessment Questions and Exercises 11.8 Further Readings UNIT 12 Report Writing-II 199-206 12.2 Essentials of a Good Report 12.1 Procedure Involved in Preparation of Report 12.3 Answer to Check Your Progress Questions 12.6 Self Assessment Questions and Exercises 12.7 Further Readings UNIT 13 MEETINGS 207-224 13.1 What is a Meeting? 13.2 Objectives of a Meeting 13.2 Drawing the Agenda 13.3 Running the Meeting 13.4 Minutes of the Meeting 13.4 Guidelines for Effective Meetings 13.5 Answer to Check Your Progress Questions 13.8 Self Assessment Questions and Exercises 13.9 Further Readings UNIT 14 GROUP DISCUSSION 225-240 14.2 An Introduction to Group Discussion 14.3 Conducting a Group discussion 14.1 Quality of Content, Participation, Participation, Logical Presentation and Behavioural Skills 14.4 Answer to Check Your Progress Questions 14.7 Self Assessment Questions and Exercises 14.8 Further Readings Introduction INTRODUCTION Communication is a pervasive activity which encompasses almost all facets of our lives.
Much of our lives is spent communicating with others – be it at our work NOTES place or in our family life. Communication skills play an important role in the execution of different types of day-to-day activities of human beings. Communication provides the means for sharing of information and intelligence. Communication can be referred to as a process or mechanism, whose main components include a sender, message, channel, receiver and a response.
How well the message is communicated by the sender to the receiver is the yardstick for judging communication skills. Humans are a part of the society, so developing good communication skills will help an individual in not just their personal life but also their professional life. One not also gets better at building strong professional relationships but also finds an upward graph in their productivity. Communication skills also improves decision making and problem-solving skills.
While communication as a field of study can be broadly divided into many different areas, in this book Communication Skills- I, our main focus will be oral, written, nonverbal and official communication. This Communication Skills-I has been designed keeping in mind the self- instruction mode (SIM) format and follows a simple pattern, wherein each unit of the book begins with the Introduction followed by the Objectives for the topic. The content is then presented in a simple and easy-to-understand manner and is interspersed with Check Your Progress questions to reinforce the student’s understanding of the topic. A list of Self Assessment Questions and Exercises is also provided at the end of each unit.
The Summary, Key Words and Further Reading further act as useful tools for students and are meant for effective recapitulation of the text. Self-Instructional Material 1 Communication: An Overview BLOCK - I COMMUNICATION: AN INTRODUCTION NOTES UNIT 1 COMMUNICATION: AN OVERVIEW Structure 1.2 Meaning of Communication 1.3 Types of Communication 1.4 Importance of Communication 1.5 Need, Evolution Process and Methods of Communication 1.6 Answer to Check Your Progress Questions 1.9 Self Assessment Questions and Exercises 1.0 INTRODUCTION Communication is the modus operandi of social and commercial intercourse. It is communication which gets the world going. The communication process encompasses men, women and children as individuals and also members of a group, society, community or organization.
One cannot visualize a world where men and women do not communicate. Communication keeps the world going. The definitions of communication by various renowned authors have been mentioned in this unit. Communication is relevant not only to human beings, but also to other living beings.
It is the most important link that connects all living organisms. Communication takes place not only among people, but also between people and animals. The dog owner, the horse rider, the ringmaster in the circus and the fortune- teller communicate with their animals and birds. It is the ability of mankind to communicate across barriers and beyond boundaries that has ushered the progress of mankind.
It is the ability of fostering speedy and effective communication around the world that has shrunk the world and made ‘globalization’ a reality. Communication has played an important role in ensuring that people belonging to a particular country or a cultural or linguistic group interact with and relate to people belonging to other countries or cultural and linguistic groups. Self-Instructional Material 1 Communication: Communication is at once the cause and consequence of a powerful world An Overview order. Development of varied and sophisticated means of communication over a period of time has brought human beings across the globe closer and has facilitated speedy and effective transmission of thoughts and ideas.
The expanse or reach of NOTES communication, therefore, is worldwide and truly encompasses human life in all its facets and endeavours. It galvanizes action among individuals, organizations, societies and the world community at large. There are several types of communication which takes place in personal and professional sphere which have been discussed in the unit. Communication adds meaning to human life.
It helps build relationships and fosters love and understanding. It enriches our knowledge of the universe and makes living worthwhile. One cannot imagine their life without various tools of communication such as newspapers, books, letters, television, telephones and cell phones. Thus, the expanse and significance of communication become crystal clear.
The power of understanding communication is therefore, imperative for the success of any human endeavour. The role of a good communicator in any organization has been highlighted in the unit. In this unit, you will thus, be able to understand the meaning, characteristics and various types of communication. The importance of communication in business organizations have also been discussed in the unit.