6 Cost of Production 6. MEANING Production decisions are not possible without their respective cost considerations. Since resources are scarce and these have alterna- tive uses, the use of these resources need sacrifice and hence cost. The firms will have to analyse these sacrifices whenever it decides to use the resources, and profits of the firm cannot be ascertained with analysing the cost involved in production.
Thus the cost analysis plays a key role in every business decisions. Though the hotel industry is a service sector, it works for profit, whether it provides hospitality in the form of providing food, accommodation or otherwise. Hence in providing these services it also has incur a certain amount of expenditure, which is simple words is termed as cost of production. The term 'cost of production' refers to the expenses incurred in the production of a commodity or when the raw material is converted into a finished product.
For example, to provide an evening dinner to guests in a restaurant, various raw materials in the form of cereals, vegetables, fruits, and other items to prepare the final output that is the food, the various types of costs involved in producing this food item is known as the cost of production. COST CONCEPTS RELATING TO PRODUCTION FUNCTION Money cost: During the process of production, the producer uses various factors like land, labour, capital, raw material and organi- zation to produce the final output. He does own the factor inputs, but has to obtain them for a price. For instance, he has to pay Cost of Production 121 the rent, labourers their wages, capital borrowed the interest and so on.
Thus the amount of money spent together on these factor inputs is known as the explicit cost or the money cost of production. Opportunity cost: Opportunity cost is cost resulting from alter- native opportunity that has been forsaken. It can be measured in terms of profits from the next best alternative venture that is forsaken by the firm by using the available resources. The main aim of production is not only the strain involved in producing a commodity, but the one which depends on the sacrifice of alternative product that could have been produced.
Opportunity cost may also be defined as the 'cost of a given economic resource is the forgone benefits from the next best alternative use of that resource'. The factors which are used in the manufacture of a product may also be used in the manufacture of other products. This means, factors of production are non-specific in nature and the producer can use them to suit his decisions. The opportunity cost of the production of a car can also used to manufacture a machine.
For instance, if the farmer has a piece of agricultural land, he can use it to cultivate paddy or he can use to cultivate sugarcane also. The same land can also be used to construct a house, which he desires to rent out. The concept of opportunity cost has great economic significance: ● The concept is based on the fundamental fact, that the means are scarce while the ends are unlimited, thus to utilize the means in an appropriate way, one commodity has to be produced at the cost of another. ● It is also used to explain the relative prices of different goods.
For instance if the common input is used to produce two commodities, then the price of one output should be more or less appropriate to the price of another commodity. For example, on a piece of land 50 bags of paddy can be reaped, the same piece of land if used to produce sugarcane should be able to reap a crop which is equivalent to that of the value of 50 bags of paddy. ● The subject matter of economics speaks of scarcity or resources and alternative choices to be made. If the produc- 122 Economics of Hotel Management tion of one commodity is increased, then the resources have to be withdrawn, form production of other goods.
Thus, when the resources are fully employed, then more of one good could be produced at the cost of producing less of the other. ● The concept of opportunity cost is essential for rational decision making by the producer. It serves as useful economic tool in analysing optimum resource allocation and rational decision making. Explicit and Implicit cost ● Explicit costs are those expenses, which are actually paid by the firm.
Also known as paid out cost, these costs appear in the accounting records of the firm. It is referred to the direct contractual monetary payments incurred through market trans- actions. They include— ● Cost of raw materials ● Wages and salaries ● Power charges ● Rent of the plant or building ● Interest payment ● Taxes like property taxes, licence, fee etc. ● Miscellaneous involving marketing and advertising expenses.
Implicit cost also called book cost, refers to the opportunity costs of the use of factors, which a firm does not buy, or hire but which it already owns. Implicit costs are payments which are not directly or actually paid out by the firm. In fact they arise when the firm or entrepreneur supplies certain factors owned by himself. For instance the producer may use his own land for a restaurant rather renting one, for which rent is to be paid.
The explicit costs are important for the calculation of profit and loss account, but from the business point of view, the firm takes into account both the explicit and implicit cost. Replacement cost and historical cost: Replacement cost refers to the price paid for the material currently prevalent in the market. Historical cost refers to original price incurred by the firm when it bought its raw materials. Example: if the price of a baking oven in 1998 was Rs.
3000, the present price for the same oven is Cost of Production 123 Rs. 4500, then the historical cost is Rs 3000 and the replacement cost is Rs. Incremental and Sunk cost: Incremental costs refers to the additional cost incurred due to a change in the level or nature of production, for instance, adding a new product, a new machinery, etc. it measures the differences between old and new total costs.
Sunk cost are costs which remain unaltered even after a change in the level or nature of business activity. For example paying interest on the entire investment is sunk cost. Shut down cost and abandonment cost: Cost which would be incurred in the event of suspension of the plant operation and which would be saved if production continued is referred to as the shut down cost. Example, lay-off expenses, employment and training of workers, if the production is restarted.
Abandonment cost refers to cost involved in disposing a plant, which may not required in the future. Example: ad-hoc manufacture of certain war equipments, whose production may not be needed in peace. Accounting and Economic costs: Accounting cost are the actual or the outlay cost. These costs point to the expenditure already incurred.
Accounting costs are helpful in managing taxation, to calculate profit or loss of the firm. Economic costs refer to the cost related to the future expenditure of the firm. Selling cost: Refers to the expenditure incurred by the sellers in creating a demand for their product. Selling cost can include advertising expenditures, packaging, commission for marketing agents, traveling expenses for sales personnel.
Margins granted to dealers in order to obtain their help them promote sales promotion, demonstration of goods and window display. It is also defined as selling costs incurred in order to enable the consumers be aware of the product availability and its utility. Advertisement cost: Cost incurred by firms to market their products, to create effective demand is called advertisement cost. These are additional expenses, which the firms incur in order to obtain suitable market for the products and also to allow their products to become more competitive to that of the others.
Historical cost and replacement cost: Historical cost, also called 124 Economics of Hotel Management the original cost refers to those costs which are originally incurred for production. This cost includes cost of plant, equipment, and material etc. where as replacement cost refers to the cost that firm would have to incur, if certain equipments (both an fixed and variable) are to be replaced. For example produce R incurred Rs.
10,000 to buy an equipment for his kitchen in 1997. The cost of the same equipment at the present market price is Rs. 10,000 is the historical cost and Rs. 18,000 is the replacement cost.
SHORT RUN AND LONG RUN COST The short run and long run cost depend on the time element involved in the production process. Short run cost are operating cost associated with the change in output, in the short period of time. In the short period only the variable factors can be changed and not fixed factors. Thus production involving only the variable cost in the short period is referred to the short run cost.
It can also be stated as costs involved in partially changing the output. Long run costs refers to the operating cost associated with the changing rate of output and changing the size of the plant. It also refers to those costs which are adaptable completely to the changes in the rate of output. These are costs, which can vary completely to a change in the production process.
The short run and the long run costs play an important role in business decisions, as it becomes important for the firm to take appropriate decisions in the short and long period. In the short period, only a few changes in the production process are possible, as the time involved is less. The cost involved here is also minimal. On the other hand in the long run period, the firm may decide to install a new plant, change the size of the existing one, or diversify in to a new product line.
Thus the cost involved is quite large in the long run. Fixed and variable factors: The inputs used in production involve both the fixed and variable inputs. Certain inputs like the plant, machinery, land can be utilized over a period of time. The investments on these inputs are expensive in nature.
These inputs are called the fixed inputs or factors. Alternatively there are inputs Cost of Production 125 like labour, raw material, which can be changed with in the short period of time. These are called the variable factors. Thus the costs incurred on variable factors are referred to as variable costs.
Fixed costs are those costs that are incurred as a result of the use of fixed factor inputs. They remain fixed at any level of output in the short run. The fixed cost remains constant in the short run period. They include payment of rent for building, or the purchase of the building, interest paid on capital, premium, depreciation and maintenance allowance, salaries, and property taxes.
These costs are called the overhead cost. Variable costs vary directly with the level of output. When the output is nil, they are reduced to zero. Variable costs are those that are incurred by the firm as a result of the use of variable inputs.
Also called the prime cost or the direct cost, they represent all those costs which can be altered in the short run as the output changes. They include price of raw materials, wages on labour, fuel charges, excise duties, sales tax and charges on transport. Full cost: Full cost refers to the average cost plus a flexible mark- up to cover the overhead costs and also to obtain a percentage of profit. In fixing prices, the firms like to cover not only their variable cost but also some amount of fixed costs.
This practice of price fixation by the firms is called full cost pricing.