PHAM THI THANH HONG n ■ LAN Cac chinhanh Kiosks May chu Diem ban hang May ban h^ng NC Doi tcic \ Internet Truyen thong kinhdoanh * khong day PC Khach hang Mac PDA va cac Cdsd ha tang chung ifrg dung Dien thoai di Unix thong tin dong vS PCS Workstation 1071 Bl/A 10764 NHA XUAT BAN BACH KHOA - GVC. PHAM THI THANH HONG GBAO TRBNH HE THONG THONG TDM QUAN LY (Tai ban lan thir ba, c6 stra chira) MGC NG AN HANG TIP. HO CMU MBNH NHA XUAT BAN BACH KHOA - HA NQI Ban quyen thupc ve NXB Bach Khoa — Ha Npi. Moi hinh thuc xuat ban, sao chep ma khong co sir cho phep bang van ban cua NXB la vi pham phap lu£t.
Ma so: 964 - 2012/CXB/56 - 42/BKHN Bien muc tren xuat ban pham cua Thir vien Quoc gia Viet Nam Pham Thi Thanh H6ng Giao trinh hd thong thdng tin quan ty I Pham Thi Thanh H6ng. : Bach khoa Ha N6i, 2012.: hinh ve, bang ; 24cm Thir muc: tr. H6 thtfng thOng tin quan If 2.00285 - dcl4 BKH0013p-CIP 2 L6’i noi dau Nhung nam gan day, vai tro cua cac he thong thong tin trong doanh nghiep da ngay cang lorn manh. Tir cho chi dupe su dung de ho trp mpt so hoat dpng trong van phong, he thong thong tin da tro nen c6 vai tro chien lupc trong doanh nghiep.
Dac bipt, nhung thanh tun ve cong nghe thong tin va ung dung cua chung trong cac ITnh vuc da dang khac nhau cua doanh nghiep da khien cho doanh nghiep ngay cang chu y nhieu horn toi vipc ap dung nhung thanh tuu cong nghp thong tin vao cong viec nham gia tang uru the canh tranh v& tao co hoi cho minh. Hipn nay, trao luu ung dung thanh tuu cong nghp thong tin khong chi gioi han o cac doanh nghiep 1dm tam co da quoc gia ma dang lan rpng trong tat ca cac dang doanh nghiep, ke cac doanh nghiep vira va nhd o cac nude dang phat trien. Tuy nhien, viec ung dung thanh tuu cong nghe thong tin khong phai don gian ngay ca doi voi cac doanh nghiep tam co da quoc gia doi dao ca ve kinh nghiem, nguon tai luc va nhan luc. Hon nua, mpt ung dung thanh cong trong doanh nghiep nay chua chac da co the dem lai thanh cong tuong tu cho mot doanh nghiep khac.
Cuon Giao trinh He thong thong tin quan ly dupe viet nhSm cung cap nhung kien thuc co ban cho sinh vien bac dai hoc trong qua trinh tiep can voi kha nang ung dung cac thanh tuu ve cong nghe thong tin trong nhung linh vuc kinh doanh khac nhau. Cau true cua giao trinh nhu sau: Chuong 1: Gioi thipu ve hp thong thong tin quan ly. Chuong 2: Co so ha tang cong nghp cua hp thong thong tin. Chuong 3: Quan ly nguon du lieu.
Chuong 4: Xay dpng va phat trien he thong thong tin quan ly. Chuong 5: Cac hp thong thong tin npi bp cua doanh nghiep. Chuong 6: Cac he thong thong tin tich hop. Chuong 7: Quan ly ung dpng cong nghe thong tin trong doanh nghiep.
Tac gia xin tran trpng cam on c£c thay co giao cua Vien Kinh te & Quan ly, cac epng tac vien, ban be dong nghipp va cac hpc vien da gop y va lam viec tich cue dd cho giao trinh dupe ra mat ban dpc. Tuy da co rat nhieu co gang, cuon giao trinh van khong tranh khdi nhung han che v& thieu s6t, mong ban dpc thu loi. Mpi y kien gop y xin gui ve Bp mon Quan tri kinh doanh, Vipn Kinh te va Quan ly, Dai hpc Bach khoa Ha Npi, so 1 Dai Co Vipt, Ha Npi; dipn thoai 04. 38692301; email: hongptt—fem@ mail.
Tdc gia 3 MUC LUC ■ ■ LC5INOI DAU. GIOI THlEU VE HE TH6NG THONG TIN QUAN LY. Thai dai thong tin. Nhicng dac trung ctia then dai thong tin.
Dae diem cua nen kinh te trong thai dai thong tin. He thong thong tin quan ly. The nao la mot he thong. He thong thong tin quan ly.
Cac thanh phan co ban cua hp thong thong tin quan ly. Vai trd va tac dong cua he thong thong tin trong doanh nghiep. Xu huong phat trien cua cong ngh? thong tin va truyen thong. CO SO HA TANG CONG NGHfi CtlA HE TH6NG THONG TIN.
CPU va Bo nhoso cap. Bp vi xu ly va cong sudt xu ly. Lira trie va truy xuat du lipu. Thiet bi vao va thiet bi ra.
Cac dang may tinh. Lua chon phan cung. He thong truyen thong. D}nh nghta he thong truyen thong.
Cac cau true lien ket mang. Mang theo pham vi. Dich vu mang va cong nghp bang thong rpng. Phan mem hp thong.
Phan mem ungdung. QUAN LY DU* LIEU. Dir lieu va thong tin. Thong tin trong doanh nghiep.
Cac dang thong tin trong doanh nghipp. Cac dac tinh cua thong tin 68 3. Nguon thong tin cua doanh nghigp 70 3. Nguon thong tin ben ngoai.
Nguon thong tin ben trong doanh nghiep 71 3. Mo hinh du lieu 71 3. Mo hinh khai niem 71 3. Mo hinh thicc hien — mo hinh co so die lieu quan h$ 72 3.
Thiet ke co so du lieu 76 3. Xdc djnh thuc the va cac thupc tinh cua thuc the. Chuan hoa die lipu 77 3. Bieu dien cac quan he du li?u 79 3.
He quan tri co so du lieu 81 3. Tep die lieu 81 3. He thong quan ly co so du lieu 82 3. Lua chpn phan mem quan ly co so die lieu 83 3.
Duy tri va phat trien co so du lieu 84 3. Cong nghe, quan ly, va nguoi su dyng co so du lieu. Kho die lieu va khai thac die lieu 85 3. Lien ket cong nghe website voi cac sieu co so die lieu 89 3.
Cac nguycn tic quan tri co so du lieu 90 CHlTONG 4. XAY Dl/NG VA PHAT TRIEN HE THONG THONG TIN QUAN LY 95 4. Quy trinh phat trien he thong thong tin 95 4. Bieu tra va phan tich he thong 95 4.
Thiet ke hp thong. Van hanh va bao tri he thong. Cac phuong phap xay d\mg va phat trien h? thong thong tin 109 4. Phuongphap chu ky hp thong (SDLC) 109 4.
Hp thong mau thu nghipm 113 4. Cac phuong phap quan ly xay dimg va phat triin he thong thong tin 114 4. Sic dung npi hcc 114 4. Mua phan mem dung san.
Ngicdri diing ticxay dyng phan mem. Thue dich vu icng dung. Nguyen nhan thanh cong va that bai trong xay dymg va phat tricn he thong thong tin. Vai tro cua ngicdri sic dung125 4.
Miic dp ho trpr cua nha quan ly. Mice dp rid ro va dp phicc tqp cua dy an. Chat hepmg quan ly qua trinh thicc hipn. CAC HE TH6NG THONG TIN N()I BQ CUA DOANH NGHlEP.
Phan loai theo muc dich phuc vu cua thong tin dau ra. He thong thong tin xic ly gido dich. Hp thong thong tin ty dpng hoa vanphong. He chuyen gia.
He thong thong tin phuc vu quan ly. Hp thong thong tin ho trprra quyet dinh. He thong thong tin ho trpr dieu hanh. Moi quan he giica cac he thong noi Iren.
Phan loai he thong thong tin theo chuc nSng nghipp vu. He thong thong tin marketing. He thong thong tin quan ly san xudt. He thong thong tin nhan lyc.
He thong thong tin ke loan va tai chinh. He thong thong tin ho trg ra quyet dinh. Vai tro cua nha quan ly trong cac doanh nghipp. Cac dang quyet dinh trong doanh nghipp.
Qua trinh ra quyet dinh. Khai nipm hp thong thong tin ho trpr ra quyet dinh. Cac yeu to cdu thanh cua hp thong thong tin ho trpr quyet dinh. Hp thong thong tin hd trprra quyet dinh theo nhom.
CAC HE TH6NG THONG TIN TICK HQP. Khai niem ve tich hop cdc chuc nang va quy trinh nghipp vy. He thong hoach dinh nguon luc doanh nghipp. Lgi ich va thach thuc cua he thong hoach dinh nguon luc doanh nghiep.
Cac chu the lien quan den viec trien khai ERP. He thong quan ly chuoi cung ung. Vai tro cua he thong quan ly chuoi cung ung. Yeu cau doi voi he thong quan trj chuoi cung ung cho cac doanh nghiep san xuat.
He thong quan ly quan h? khach hang. Chuc nang cua CRM. Mot so giai phap CRM cd uy tin tren the giai. He thong thong tin cung cap tri thuc.
Cong viec cung cap thong tin va tri thuc la gi?. Mot so dqc diem trong quan ly tri thuc. Vai tro cua he thong tin cung cap tri thuc trong cac to chuc. Cacyeu cau doi vai he thong thong tin cung cap tri thuc.
Thuomg mai dien tu. Sir dung he thong thong tin tao uu the canh tranh. Thuomg mai dien tic: mot mo hinh kinh doanh med. Cac dang hoat dong thuomg mai dien tu.
Su khac biet giica thuomg mai dien tu va thuomg mai theo truyen thong. QUAN LY UNG DUNG CONG NGHE THONG TIN TRONG DOANH NGHIfiP______________________________________________ 199 7. Thach thuc doi voi cac doanh nghiep. Thiet lap va tich hap cac he thong.
Thu hut khach hang. Cac van de ve quan ly va quyet dinh. Ke hoach ung dung cong nghe thong tin. Co so ha tang cong nghe thong tin trong thdi dg.
Mang doanh nghiep va mqng ma rpng. Chuan hda, ket noi va tich hap. Quan ly h$ thong thong tin trong hoat dpng kinh doanh toan cau. Cac van de cd lien quan tai vung, mien, quoc gia.
Chuan hda va tich hpp cac hp thong thong tin toan cau. Quan ly nguon nhan hcc do. HU*6NG DAN THtfC HANH ACCESS. Gldl THIEU V£ CSDL TRONG MOI TRUING ACCESS 2007.
GlOlTHTEU Vt CSDL TRONG MOI TRUING ACCESS 2007 (TIEP). TAO BAO CAO VA MENU LI/A CHQN VOl MS ACCESS 2003. QUERIES VA THONG MENU CHQN. SU* DVNG EXCEL TRONG H6 TRQ RA QUYET DINH.
Phan tich do nhay va phan tich hoi quy. Phan tich do nhay mot chieu. Phan tich dp nhpy hai chieu. Phan tich hoi quy.
SCENARIO, GOAL SEEK, SOLVER. Bai toan phan tich tlnh huong. Bai toan tim diem hda von bang Goal Seek. Bai toan quy hoach tuyen tinh (Linear Programming).
Dura cong cu Solver vao trong Data. 258 Bai tap phan tich kinh doanh tren EXCEL.259 TAI LIEU THAM KHAO. 263 MQT S6 THUAT NGU* CHUYEN NGANH.265 8 Chucrng 1 GIO’l THIEU VE ■ HE THdNG thong tin quAn ly ■ Npi dung chinh — Thdi dai thong tin. — Cac khai niem co ban lien quan tai he thong thong tin.
— Tai sao phai quan ly he thong thong tin? — He thong thong tin la gi? — Cac dang he thong thong tin trong doanh nghiep. — Xu huong phat trien ung dung cong nghe thong tin trong quan ly doanh nghiep.